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7TH AFRICAN MARKETERS CONFERENCE & AWARDS
6 DECEMBER, 2024 | FOUR POINTS BY SHERATON,NAIROBI
Marketing: What's Next
The Marketers Conference brings together Sales & Marketing professionals from Kenya and beyond to learn, share and discover the latest marketing techniques and tools in the marketing industry.
Who Should Attend
- Managing Directors/CEO
- Marketing Managers/Chief Marketing Officers
- Sales Managers/ Sales Executives
- Digital Marketing Managers
- Brand Managers
- PR & Media Professionals
Why Attend
- Discover the latest tools and techniques employed by marketers in the industry
- Learn, connect and share your experience with fellow marketers just like you
- Meet marketing experts that can help you address some of your organization’s biggest challenges
Events Featured
- Opening Plenary with Keynote Presentations
- User Presentations and Technology Sessions
- Exhibitions
Ksh 2,500
Recording
- Get Recording
- USD 25
Ksh 5,000
Early Bird
- In-Person
- USD 50
- Ends: 31 October, 2024
Ksh 10,000
Late
- In-Person
- USD 100
2024 Speakers & Judges
Eunie Khimulu Nyakundi
General Manager Kenya & Global Head of Commercial, Kyosk
Conference Moderator--------
2024 Conference Program
Morning
| 7:00 – 08.00 | Registration | Purple Market/Little |
| 8:00 – 08:15 | Introductions & Opening Remarks | Conference Moderator– Eunie Khimulu Nyakundi -General Manager Kenya & Global Head of Commercial, Kyosk |
| 8:15 – 8:30 | Welcome Address | Victor Mutua, President, Top Marketers Club |
| 8:30 – 9:00 | Keynote Address | Patricia Ithau HSC – CEO, WPP-Scangroup |
| 9:00 – 9:30 | Marketing Optimisation for 2025 and Beyond: Exploring Search, Content, Personalisation, CX, and AI | Chris Bitti – Group CEO, Digital Brands Group |
| 9:30 – 10:00 | Digital Marketing | Ben Kuyoh – Ex CMO, Jumia & L’Oréal East Africa |
| 10: 00 – 10:30 | Tea Break & Group Photo | |
| 10: 30 – 11:00 | Standing on Business: The Value of Having Values | Cedric Nzomo, Director & Co-founder, Verge Group |
| 11:00 – 11:30 | B2B Marketing | Maureen Muthua – Chief Marketing Officer, Kyndryl France |
| 11:30 – 12:00 | The Future of Sales | Esther Maina, Seasoned Entrepreneur & Sales Excellence Coach |
| 12:00 – 12:30 | ||
| 12:30 – 13:00 | Influencer Marketing | Collins Tarus & Barrack Bukusi – Founder, The Catapult Agency |
| 13:00 – 14:00 | Lunch Break | |
Afternoon
| 14:00 – 14:30 | AI | Magnus Murage Gichuki – Marketing Manager, IXAfrica Data Centre |
| 14:30 – 15:00 | Hospitality Marketing | Nyandia Gachago, ACIM- Co-Founder MintyLime and Group Head of Marketing Ole-Sereni Hotels |
| 15:00 – 15:30 | Brand Brilliance – The more things change, the more they stay the same | Carolyne Kendi – CMO, Absa |
| 16:00 – 17:00 | CMOs Roundtable – Marketing: What’s Next | Francis Karugah – Vice President, Kenya – indaHash
Melvin Mwakugu – Head of Strategy, Belva Digital Maureen Sika – Head of Marketing, MultiChoice Kenya Fiona Ngaruro – E-commerce & Growth Marketing Consultant – Moderator |
| Rising Stars in Marketing Awards | ||
| 17:00 – 18:00 | Keynote Address | Chief Judge |
| 18:00 | Closing Remarks & Departure | Victor Mutua, President Top Marketers Club |
2024 Event Partners
Check Who Makes This Event Possible!
